



Urbano Pure 4x12 Ceramic Tile for Clean, Modern Wall Designs

Description
Add charm to your spaces with the smooth and elegant URBANO PURE 4x12 Ceramic Tile. With its classic white color, the tile is an unobtrusive wall tile with a smooth texture. The tile's surface is glimmering and glossy, radiating vintage dignity along with sharp visual definition. It is splendid for illumination and space enhancers such as backsplashes, bathrooms, and shower walls demanding brightness and precision because of its captivating tone.
This piece of tile is made of strong ceramic which makes it simple to keep and effortless to install. The size of 4x12 is ideal for many mounting styles, both contemporary vertical stacking and traditional horizontal subway tile layouts, which is why it is so popular in homes and offices. URBANO PURE can help achieve any look from a meditative spa atmosphere to a polished sleek kitchen while effortlessly maintaining a sophisticated timeless look.
- Size: 4” x 12”
- Finish: Glossy
- Material: Ceramic
-
Ideal For: Kitchen backsplashes, bathroom walls, shower surrounds, fireplace accents
Installation
MATERIAL INSPECTION
Our stones are natural products. For this reason, there will be naturally occurring variations in the color, pattern, texture, and veining that may differ from what was pictured. Before you begin installation, please inspect the goods for any damage or defects such as chipped edges, broken pieces. We cannot make any adjustments or provide service after the installation has begun.
INSTALLATION
We recommend that you dry-fit your pattern first. Think about the cuts in advance and visualize the installation. Make sure that you practice laying out the pattern. This will also help you plan out the placement of the pieces, which is especially helpful with tiles that have a lot of variation.
To avoid affecting the color of the tile, we highly recommend using white thinset mortar. For faster installation, use a rapid curing thinset mortar.
- Apply as much adhesive as can be covered within 10-15 minutes.
- Grout joint should be a minimum of 1/16” and not butt set.
- Use a 3/16" or 1/4" square notch trowel when installing our marble material
- Prior to fixing the tiles in the mortar bed, use the flat side of the trowel prior to smooth down the ridges.
GROUTING
- For all-natural stone, we suggest using non-sanded grout in order to prevent scratching.
- Before grouting, test an area to make sure the stone surface will not scratch.
- Grout joints should be packed full. Do not leave pits or voids.
- Clean excess grout as you work. Do not let it harden completely.
- Never use acids to clean grout haze.
- Use a damp sponge for the final cleaning and to smooth out the grout joints.
- We highly recommend applying grout release prior to grouting the tile to facilitate cleaning and for protection against staining from contrasting color grouts.
SEAL
After the stone is installed and grouted, seal the stone with an appropriate high-quality breathable stone sealer. This will minimize the potential for water absorption, efflorescence, and staining. If needed, a color enhancer may be applied to bring out the true color of the stone at any time after grouting. You may choose to reseal the tile when the stone gets darker or as needed.
CUTTING
For the best results, use a wet-saw with a new, continuous rim diamond blade designed to cut marble. Do not use “turbo” or other notched blades designed for use with porcelain or ceramic: such teeth can result in a coarse cut, leading to a heavily chipped edge.
CARE AND MAINTENANCE
For normal care and maintenance of stone tiles, clean stone surfaces with a few drops of neutral cleaner, stone soap, or a mild liquid dishwashing detergent and warm water. Rinse the surface thoroughly after washing with the soap solution and dry with a soft cloth. To avoid leaving a film or causing streaks, avoid using too much cleaner or soap. When cleaning marble or limestone, do not use products that contain lemon, vinegar, or other acids. Do not use any abrasive cleaners.
Add charm to your spaces with the smooth and elegant URBANO PURE 4x12 Ceramic Tile. With its classic white color, the tile is an unobtrusive wall tile with a smooth texture. The tile's surface is glimmering and glossy, radiating vintage dignity along with sharp visual definition. It is splendid for illumination and space enhancers such as backsplashes, bathrooms, and shower walls demanding brightness and precision because of its captivating tone.
This piece of tile is made of strong ceramic which makes it simple to keep and effortless to install. The size of 4x12 is ideal for many mounting styles, both contemporary vertical stacking and traditional horizontal subway tile layouts, which is why it is so popular in homes and offices. URBANO PURE can help achieve any look from a meditative spa atmosphere to a polished sleek kitchen while effortlessly maintaining a sophisticated timeless look.
- Size: 4” x 12”
- Finish: Glossy
- Material: Ceramic
-
Ideal For: Kitchen backsplashes, bathroom walls, shower surrounds, fireplace accents
MATERIAL INSPECTION
Our stones are natural products. For this reason, there will be naturally occurring variations in the color, pattern, texture, and veining that may differ from what was pictured. Before you begin installation, please inspect the goods for any damage or defects such as chipped edges, broken pieces. We cannot make any adjustments or provide service after the installation has begun.
INSTALLATION
We recommend that you dry-fit your pattern first. Think about the cuts in advance and visualize the installation. Make sure that you practice laying out the pattern. This will also help you plan out the placement of the pieces, which is especially helpful with tiles that have a lot of variation.
To avoid affecting the color of the tile, we highly recommend using white thinset mortar. For faster installation, use a rapid curing thinset mortar.
- Apply as much adhesive as can be covered within 10-15 minutes.
- Grout joint should be a minimum of 1/16” and not butt set.
- Use a 3/16" or 1/4" square notch trowel when installing our marble material
- Prior to fixing the tiles in the mortar bed, use the flat side of the trowel prior to smooth down the ridges.
GROUTING
- For all-natural stone, we suggest using non-sanded grout in order to prevent scratching.
- Before grouting, test an area to make sure the stone surface will not scratch.
- Grout joints should be packed full. Do not leave pits or voids.
- Clean excess grout as you work. Do not let it harden completely.
- Never use acids to clean grout haze.
- Use a damp sponge for the final cleaning and to smooth out the grout joints.
- We highly recommend applying grout release prior to grouting the tile to facilitate cleaning and for protection against staining from contrasting color grouts.
SEAL
After the stone is installed and grouted, seal the stone with an appropriate high-quality breathable stone sealer. This will minimize the potential for water absorption, efflorescence, and staining. If needed, a color enhancer may be applied to bring out the true color of the stone at any time after grouting. You may choose to reseal the tile when the stone gets darker or as needed.
CUTTING
For the best results, use a wet-saw with a new, continuous rim diamond blade designed to cut marble. Do not use “turbo” or other notched blades designed for use with porcelain or ceramic: such teeth can result in a coarse cut, leading to a heavily chipped edge.
CARE AND MAINTENANCE
For normal care and maintenance of stone tiles, clean stone surfaces with a few drops of neutral cleaner, stone soap, or a mild liquid dishwashing detergent and warm water. Rinse the surface thoroughly after washing with the soap solution and dry with a soft cloth. To avoid leaving a film or causing streaks, avoid using too much cleaner or soap. When cleaning marble or limestone, do not use products that contain lemon, vinegar, or other acids. Do not use any abrasive cleaners.
Classic White with a Sleek Glossy Surface

Free Design Consultation
Transform your space with expert guidance! Our Free Design Consultation service helps you choose the perfect tiles for your home or project. Whether you're remodeling your kitchen, bathroom, or an entire space, our tile specialists will provide personalized recommendations based on your style, budget, and needs.
- Design to delivery
- Curated samples
- One-on-one with designer
- Dedicated follow-ups
- Schedule your interview
(FAQs) Frequently Asked Questions
Can I use URBANO PURE 4x12 on floors?
No. This tile is designed for wall applications only, including backsplashes, bathroom walls, and vertical accents.
Is this tile suitable for bathrooms and showers?
Yes! The glossy ceramic surface is moisture-resistant, making it ideal for wet walls and shower installations.